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Location

Hyderabad, India

Salary

As per Market Standards

Job Type

Full-time

Date Posted

July 15th, 2025

View All Jobs

Digital Marketer at Practical DevSecOps

Location

Hyderabad, India

Salary

As per Market Standards

Job Type

Full-time

Date Posted

July 15th, 2025

Apply Now

View All Jobs

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Digital Marketer

Location: Hyderabad, India (Office-Based)
Experience: 4–5 years in digital marketing, with a focus on paid media, social media, and content marketing

About the Role

We are seeking a results-driven Digital Marketer to join our growing team. This role demands a blend of strategic thinking and hands-on execution across paid advertising, social media, content development, and marketing automation. You will play a key role in executing full-funnel marketing initiatives designed to drive awareness, engagement, and conversion.

This is an ideal opportunity for a well-rounded marketer who thrives in a fast-paced environment and is comfortable using AI and automation tools to increase efficiency and impact.

Responsibilities

Paid Advertising

  • Plan, launch, and optimize paid campaigns across Google, Meta, LinkedIn, and Reddit
     
  • Manage budgets, targeting strategies, and performance metrics (CTR, CPL, ROAS)
     
  • Conduct A/B tests on creatives and messaging to continuously improve outcomes

     

Social Media Marketing

  • Develop and manage platform-specific content calendars
     
  • Create and publish engaging content to grow and nurture online communities
     
  • Track performance and implement growth strategies across channels

     

Content & Creative Production

  • Write clear, persuasive marketing copy for digital campaigns, blogs, email, and landing pages
     
  • Design campaign visuals using tools like Canva, Figma, or Adobe Creative Suite
     
  • Ensure consistency in tone, voice, and brand presentation across all assets

     

AI Tools & Automation

  • Utilize AI-based tools (e.g., ChatGPT, Jasper) to streamline content creation and ideation
     
  • Build and maintain automation workflows using tools like Zapier, HubSpot, or Mailchimp

     

SEO & Optimization

  • Conduct keyword research and apply basic SEO principles to content and web pages
     
  • Monitor performance using tools such as Google Search Console, Ahrefs, or Semrush

     

Analytics & Reporting

  • Monitor campaign KPIs using GA4, Looker Studio, and ad platform dashboards
     
  • Prepare actionable reports and provide insights to improve marketing effectiveness

     

Qualifications

  • 4–5 years of professional experience in digital marketing roles
     
  • Proven track record managing high-performing paid media campaigns
     
  • Proficiency in content writing, image creation, and visual design tools
     
  • Working knowledge of SEO fundamentals and keyword optimization
     
  • Experience using marketing automation platforms and AI-powered tools
     
  • Strong analytical skills and attention to detail
     
  • Excellent written and verbal communication in English
     
  • Ability to manage multiple projects and meet deadlines independently

Tools & Platforms

  • Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, Reddit Ads
     
  • Canva, Figma, Adobe Photoshop
     
  • ChatGPT, Jasper, Zapier, Mailchimp, HubSpot
     
  • Google Analytics (GA4), Looker Studio, Ahrefs, Google Search Console
     
  • Hootsuite, Buffer, Notion, Trello

What We Offer

  • High-impact role with end-to-end ownership of campaigns and creative execution
     
  • Exposure to the latest AI and automation tools in modern marketing workflows
     
  • A collaborative, fast-paced, and flexible work environment
     
  • Opportunity to grow into content strategy or performance leadership roles

     

Competitive compensation and remote working options
 

Apply Now

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